The creations of the Ampeg musical instrument company have played a major role in the development of popular music. This book tells the tale of this extraordinary company on its fiftieth anniversary, weaving together the success story of the company founde, the role of key inventors and inventions, and the development of innovative music products - all against the backgrounds of Ameican pop music and corporate competition in the music industry.

Many Ampeg endorsees are profiled, including: Jo...